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How to Create an HTML and XML Sitemap for Your Wix Website (And Why You Should)

  • cantydigitalcreative
  • Jul 15
  • 4 min read

Updated: Aug 7

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If you’re building or managing a website with Wix, one of the most overlooked but critical steps in optimising your site for search engines is creating and managing your sitemaps—both XML and HTML. Doing so can help you boost your site’s visibility, crawlability, and user experience. So, today, we’ll lend a hand to get you started. 

In this quick guide, we’ll walk you through:


  • What XML and HTML sitemaps are

  • Why both types of Wix sitemaps matter for SEO

  • How to create them in Wix

  • How to submit your Wix sitemap to Google Search Console


What Is a Sitemap?


A sitemap is a file or page that lists all the important URLs on your website. It makes it easier for search engines like Google to understand your site’s structure and locate new or updated content more quickly.


There are two main types of sitemaps:


1. XML Sitemap (For Search Engines)

  • A structured file meant for search engine bots

  • Helps crawlers find and index pages

  • Crucial for large or complex websites


2. HTML Sitemap (For Visitors & SEO)

  • A visible page on your website

  • Helps users navigate your content

  • Useful for internal linking and user experience


Why You Need Both an HTML and an XML Sitemap


You might ask, “Isn’t one sitemap enough?” Our answer: Not quite.


Why You Need an XML Sitemap

  • Ensures Google, Bing, and other search engines discover all your pages, especially those dynamic ones like blogs or product pages

  • Helps index new content faster

  • Highlights page hierarchy and update frequency

  • Enhances crawl efficiency, especially for larger or deeper websites


Why You Need an HTML Sitemap

  • Improves user experience with a quick overview of your Wix site structure

  • Acts as a helpful fallback navigation tool

  • Adds internal links to deeper pages, improving crawl depth

  • Helps users (and Google) find orphaned pages


In short, XML sitemaps help bots, and HTML sitemaps help humans. Both types of sitemaps play an important role in your overall Wix SEO strategy.


How to Access Your Wix XML Sitemap

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Here’s the good news: Wix automatically generates your XML sitemap—no extra setup is needed.


How to Find Your XML Sitemap

This sitemap is:

  • Auto-updated every time you add or change content

  • Compatible with Google and Bing

  • Ready to be submitted to Google Search Console

You don’t need to install plugins or any code. Wix handles it for you.


How to Create an HTML Sitemap in Wix


Unlike XML, Wix doesn’t generate an HTML sitemap automatically, but you can easily create one manually.


Step-by-Step: How to Create an HTML Sitemap in Wix

  1. Log in to Wix and go to your site editor

  2. Create a new page and name it “Sitemap” or “HTML Sitemap”

  3. Manually add links to all key pages using text links or buttons:

    • Home

    • About

    • Services

    • Blog

    • Product/Service pages

    • Contact

    • Legal (Terms, Privacy, etc.)

  4. Organise your links by section or category

  5. (Optional step) Hide the page from your main menu but keep it crawlable (don’t mark it as “noindex” in SEO settings)

  6. Publish the page


Pro Tip: If you run a large Wix website, use a layout grid or collapsible sections to keep your HTML sitemap clean and user-friendly.


Bonus: Keep It Updated


If you frequently add blog posts, products, or new services, make it a habit to update your Wix HTML sitemap every few weeks.


How to Submit Your Sitemap to Google Search Console

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Submitting your sitemap helps Google discover your content faster, prioritise which pages to crawl, and detect crawling issues.


Here’s how to submit your XML sitemap:


  1. Go to Google Search Console

  2. Select your Wix site property (must be verified)

  3. In the left sidebar, click “Sitemaps”

  4. Under “Add a new sitemap,” enter:

  5. Click Submit

Google will now start processing your Wix XML sitemap. You can return to the Google Search Console to see indexing stats and any crawl errors.


Pro Tip: Re-submit your Wix XML sitemap whenever you make major changes to your site structure or content.


What If You’re Using a Subdomain?


Some Wix sites use subdomains for specific functions like reservations or product catalogues. If yours does the same, keep these things in mind:

  • Subdomains may have separate sitemaps

  • Google treats subdomains as separate properties

  • You’ll need to submit each subdomain’s sitemap individually in the Google Search Console


If your booking system lives on a subdomain, consider:


  • Creating a landing page on your main domain that links to subdomain content

  • Including internal links from your HTML sitemap to key subdomain pages


Best Practices for Wix Sitemaps


To wrap up, here are some best practices for managing your sitemaps on Wix:

  • Always submit your Wix XML sitemap to Google Search Console.

  • Create and maintain a Wix HTML sitemap to support UX and internal linking.

  • Include only indexable, high-value pages (avoid linking to 404s or “noindex” content).

  • Update your Wix HTML sitemap as your content grows.

  • If you have multi-location or multi-language sites, consider separate sitemaps per variation.


Need Help with Your Wix SEO Strategy?


At Volt Agency, we help Wix users get the most out of their websites with:

  • Technical SEO audits

  • On-page optimisation

  • Sitemap setup

  • Google Search Console configuration

Get in touch with us today if you need professional assistance with your Wix sitemaps—and any other tasks essential to boosting your Wix site’s online presence.

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